Do I Need A CRM System?

Do I need a customer relationship management system?

Every business understands the importance of their customers, but what is more important than customers? Yes that's right, happy customers. It's common knowledge that keeping a customer happy results in repeat business, and it's easier up-selling to current customers as opposed to new prospects. What about unhappy customers? We read this quote recently; "news of bad customer service reaches more than twice as many ears as praise for a good service experience." But what is a...

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Get More Website Traffic

5 fantastic ways to get more visitors to your website

In these modern times everyone understands how powerful the web is as a platform to sell products and services. A website is like an online shop window for a business, and every shop relies on footfall. The more people that enter your shop, the more you will sell. So how do you drive more visitors to your website? Well, we've put together 5 fast tips for doing just that: Social Media marketing Most of the world is connected through...

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5 Tips for Branding Your Business

5 tips for branding your business

Branding is one of the most important aspects of a business. It helps build trust with your audience and enables your company to stand out from the competition. It creates a feeling or provokes an emotion in your customers which can help to convert them into a lifetime, loyal customer. But where do you start with it all? What is involved in the process? We've put forward 5 tips to get you started with the basics. Define your brand It's...

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Define Your Business Core Values

How to define your core business values

This month we've been thinking about Core Business Values. Much like mission statements, setting values for your company is an important way to keep both you and your staff focused on who you are and what you are trying to achieve. As your business grows, everyone that works within it needs to follow a set of 'rules' which should affect the way they behave with other employees and with your customers. But how do you decide upon a...

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5 Top Tips When Redesigning Your Website Or Building A New One!

Redesigning your website? Read these 5 tips first!

Thinking about a website redesign? Don't even think about starting without reading our 5 (and one bonus) tips to help you! What's the point? Before setting 'pen to paper' ask yourself these questions; why do I want to redesign my website? What am I hoping to change? What are the goals for this project? Making a list of your motivations for the redesign is so important for two reasons: It helps you keep focus on why you're...

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5 Ways To Optimise Your LinkedIn Profile

5 quick tips for optimising your LinkedIn profile

LinkedIn is arguably the most popular social network for businesses, perhaps mostly because of it's networking and lead generation abilities. It's also a firm favourite with job hunters because of it's fantastic job search feature. But with over 433 million users, how can you stand out from the crowd? We've listed 5 quick-fire tips to help you get ahead with your profile. Decide on your goal Like any task, you need to decide what your goal is...

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5 Quick Ways To Help You Improve Cash-Flow

5 quick ways to improve cash flow

Sales are the lifeline for any successful business, and even the biggest companies need to constantly find ways to attract new customers. Whether your business sales are through the roof or not, it's always worth reading up to discover new ways to sell. Here's 5 ways to increase sales: Reduce payment terms It's easy for businesses starting out to agree on lengthy payment terms to keep their customers happy, but this can be detrimental to both parties. If you...

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5 Quick Tips - Convert Visitors Into Customers

Convert visitors into customers – 5 quick tips!

Your website may be getting a good level of visitor traffic, but when it comes to a visitor landing on your page are they jumping straight back off over to your competitors, or picking up the phone to call you? We've listed 5 quick tips you can use for turning more of those visitors into customers! Make your contact details bigger Your telephone number should be clearly visible at the top of your website at all times. It...

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